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Inside the Chaotic Ferrari Social Media Takeover with Lewis Hamilton and Charles Leclerc

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Ifan Apriyana
Ifan Apriyana
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Inside the Chaotic Ferrari Social Media Takeover with Lewis Hamilton and Charles Leclerc
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Inside the Chaotic Ferrari Social Media Takeover with Lewis Hamilton and Charles Leclerc

The Ferrari paddock turned into an impromptu comedy show when Lewis Hamilton and Charles Leclerc officially hijacked the team's digital channels during a Formula 1 race weekend. In behind-the-scenes footage released to the public, the Maranello squad's star drivers were handed a 20-minute window of absolute freedom to run the accounts without standard corporate filters.

The chaos immediately kicked off when the seven-time world champion openly admitted his digital rustiness in front of the camera. He explained to the audience that he had not posted his own content for so long that he genuinely did not even know how to navigate the application properly anymore.

Sensing the hesitation, the Monegasque driver quickly took charge of the operation by directing his teammate to pose for an extreme close-up selfie. That impromptu shot was swiftly uploaded as the brand-new profile picture across the team's official platforms, sending waves of laughter through the global fanbase.

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The lighthearted digital prank continued with Hamilton giving a brief guided tour of the hospitality unit while his teammate casually rode around on a scooter. The dynamic duo also went out of their way to barge into formal team meetings and launched simultaneous live broadcasts to the utter delight of viewers.

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Following the stunt, the Maranello outfit issued a tongue-in-cheek unofficial statement confirming that two individuals within the organization had gained unauthorized control, leading to highly questionable editorial decisions before full control was eventually restored to the media team.

Lewis Hamilton and Charles Leclerc at Ferrari
Behind the scenes of Lewis Hamilton and Charles Leclerc at Ferrari. Photo: Simon Galloway / LAT Images via Getty Images

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