The motorsport landscape is evolving through RPM, the world's first racing prediction platform where every race outcome transforms into a tradable market. This platform empowers fans to actively buy and sell predictions on various race moments, adding a new layer of engagement to the sport.
Founder Ben Jarrett developed the concept after witnessing informal wagers on the pit wall during a GT4 race. That specific moment highlighted a massive gap in the market; despite the immense global fanbase, motorsport engagement in iGaming remains significantly lower compared to traditional sports like football or basketball.
“RPM is at the intersection of motorsport, content creation, and prediction markets,” explains Jarrett. Fans can now capitalize on their knowledge by predicting specific scenarios, such as weather changes, pit stop timing, or tactical moves made by stars like Max Verstappen during events like the Australian GP.
Jarrett emphasizes the untapped potential, noting that while there are 1.3 billion motorsport fans, the iGaming volume is less than half a percent. With F1 content becoming a daily staple for 61% of fans, RPM aims to bridge this gap by integrating prediction markets into the daily lives of enthusiasts.
Beyond betting, the platform offers a dedicated space for content creators to host competitions and leaderboards. By handling the complexities of scoring and prize support, RPM encourages creators to play a more active role in the ecosystem, effectively turning spectators into participants. This strategy is set to redefine how fans interact with the sport they love.
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