The worlds of motorsport and fashion collided as the Cadillac Formula 1 Team and its official partner unveiled a Texas-inspired clothing line ahead of the race weekend in Austin. This exclusive release brings a five-piece denim collection designed to celebrate quintessential American atmosphere during the team's second home race of the season.
The special collection hitting the market on Tuesday builds on the success of similar apparel ranges previously dropped for the Miami and Mexico rounds, with a final Las Vegas edition scheduled for November. This creative collaboration places denim at its core, featuring chrome detailing and a chevron-shaped American flag in iconic red, white, and blue hues.
Male fans can choose a light-wash denim jacket based on classic trucker styling, while women receive a silver foil-coated denim vest. The range is rounded out by a T-shirt, a tank top, and a denim cap, famously showcased by Valtteri Bottas posing in a cowboy hat at sunset with the chevron flag design displayed across his back.
Tommy Hilfiger's chief design officer explained that designers started with two of the brand's most popular wardrobe icons to rework them around the character of Austin. The goal was taking familiar silhouettes and giving them a fresh perspective while staying grounded in classic American cool DNA.
Meanwhile, the chief brand adviser for the American racing outfit noted that the Texas venue offered both brands room to have fun with their shared roots. According to Motorsport.com, this fanwear was crafted specifically for race weekend while remaining stylish enough to live well beyond the paddock.
As the official apparel partner, Sergio Perez—Bottas's teammate and the brand's global menswear ambassador—eagerly anticipates racing closer to home in front of passionate local supporters. Amid ongoing technical developments inside the garage, the fashion drop injects extra excitement into the team's historic United States Grand Prix campaign.
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