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Polestar Formula Concept Previews Future Brand Design

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Sportrik Media
Sportrik Media
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Polestar Formula Concept Previews Future Brand Design
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Polestar Formula Concept Previews Future Brand Design

Polestar has officially unveiled its new Formula 2030 concept car, developed under the leadership of head of design Philipp Romers. This prototype serves as a clear blueprint for the brand's upcoming stylistic direction, drawing heavy inspiration from its predecessors while shaping the path for future production models.

In concrete terms, the vehicle is presented as a compact four-door sports car occupying an entirely unique market segment. Official dimensions reveal a length of 4,680 mm, a width of 2,021 mm, and a wheelbase measuring 2,780 mm, while maintaining a remarkably low ground clearance of just 1,350 mm.

Aesthetically, the vehicle immediately grabs attention through its pronounced rear wheel arches, long hood, short overhangs, and massive 22-inch wheels. The overall silhouette remains faithful to the signature Polestar design language, featuring classic coke-bottle flanks and a rear-biased visual mass distribution.

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Up front, the signature Dual Blade headlights preview the fascia expected on the next-generation Polestar 2. A prominent front splitter connects to the body via a central spine, which also houses a vertical windshield wiper inspired by motorsport heritage.

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Inside the cabin, innovation takes center stage with a 20-inch curved driver information monitor attached directly to the steering column, complemented by a 12,2-inch central display seamlessly integrated into the slightly raised center console for maximum driver engagement.

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