Alfa Romeo once again highlights its prestigious presence beyond the motorsport world by serving as the Official Car for the 2026 Genoa International Boat Show. Held at the stunning Waterfront di Levante, this top-tier global maritime exhibition serves as the perfect stage for the iconic Italian brand to showcase its latest fleet.
Throughout the six-day event, visitors can experience an exclusive courtesy fleet alongside static displays centered around the new Luna Rossa Edition. The special treatment spans across various models including the Junior, Tonale, Giulia, and Stelvio, capturing the essence of Italian performance and design.
Stealing the absolute spotlight is the Giulia Quadrifoglio Luna Rossa, an ultra-exclusive limited edition restricted to just ten units globally, all of which have already been sold. This special variant features a bespoke carbon fiber aerodynamic kit designed to elevate both track efficiency and road presence.

Adding to the maritime spirit, Alfa Romeo brings its massive motorhome from the Road to Napoli 2027 tour to Genoa. The setup celebrates the journey toward the 38th America's Cup while hosting engaging industry talks alongside esteemed brand partners like Eberhard & Co and Anantara Hotels & Resorts.



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